Strategy: Page 15


  • A Domino's branded plow in the snow
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    Courtesy of Domino's Pizza
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    Q&A

    Why Domino’s is awarding half a million dollars in snow plowing grants

    Chief Brand Officer Kate Trumbull explained how the chain’s latest effort shows off an "experienced by few, seen by many" ethos.

    By Chris Kelly • Dec. 6, 2023
  • Exterior of an Ulta store
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    Kaarin Vembar/CX Dive
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    Ulta Beauty workers maintain CX despite rising security precautions

    Increased staffing will enable stronger theft prevention without slowing customer checkouts during the holiday rush.

    By Dec. 5, 2023
  • A person opens a package and reads a note. Explore the Trendline
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    blackCAT via Getty Images
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    Trendline

    Loyalty

    In this Trendline, CX Dive explores where and how leaders are encouraging customer loyalty.

    By CX Dive staff
  • A guestroom with a white bed and brick walls.
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    Courtesy of Hyatt Hotels & Resorts
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    World of Hyatt ‘reimagines’ loyalty program benefits

    In its latest bid to improve the guest experience, Hyatt updated its milestone rewards tiers based on direct feedback from loyalty members.

    By Jenna Walters • Dec. 4, 2023
  • Kroger headquarters
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    Scott Olson via Getty Images
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    Kroger improves pickup experience, personalized offerings in CX push

    Improvements to the grocer’s pickup program have resulted in higher NPS for the service, CEO Rodney McMullen said.

    By Dec. 4, 2023
  • Nordstrom Rack, at Codding Town, Bend, Oregon
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    Daphne Howland/CX Dive
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    Nordstrom hinges CX strategy on personalization and convenience

    Investments in better data and analytics, as well as faster delivery times, aim to benefit shoppers whether they prefer shopping in-store or online.

    By Updated March 11, 2024
  • A UPS worker sorts holiday deliveries in a truck.
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    Justin Sullivan / Staff via Getty Images
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    Holiday CX quality dips when the last mile is forgotten

    Looming parties and gift-giving occasions make holiday deliveries sensitive, but open communications can ease consumers’ concerns.

    By Nov. 29, 2023
  • Exterior of SpartanNash micro-fulfillment center in Caledonia, Michigan
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    Permission granted by SpartanNash
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    SpartanNash names chief customer officer

    Amy McClellan will take over for David Sisk, who is departing the company at the end of the year.

    By Peyton Bigora • Nov. 29, 2023
  • The outside of a Best Buy in its iconic blue and yellow colors.
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    Scott Olson via Getty Images
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    Best Buy ties experienced, well-equipped associates to higher NPS

    Declining sales have led to new operating models, but the retailer is trying to ensure cost reductions don’t come at the expense of the customer experience.

    By Nov. 29, 2023
  • A traveler walks past a Southwest Airlines airplane as it taxies from a gate at Baltimore Washington International Thurgood Marshall Airport on October 11, 2021 in Baltimore, Maryland.
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    Kevin Dietsch via Getty Images
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    Southwest names chief customer officer as part of a C-suite revamp

    The cadre of new senior leaders will help the airlines target end-to-end customer experience improvements and smooth operations.

    By Nov. 28, 2023
  • A digital illustration of a person reaching out of a computer, shaking hands with another person with depictions of success pictured above, including five stars and smiley faces.
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    uniquepixel via Getty Images
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    CX leaders, adapting to new customer demands, rethink trust

    Trust plays a pivotal role in shaping CX and brand needs must pay attention to the changing dynamics in customer relationships. But what happens if trust is broken?

    By Rosalyn Page • Nov. 28, 2023
  • A showroom of a dealership featuring several cars.
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    Greentellect_Studio via Getty Images
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    Nearly 2 in 5 dealers allow car shoppers to complete deals 100% online

    But new car shoppers often need to repeat steps in-store after they do them online, which can undermine customer trust and increase how long it takes to complete a deal, Cox Automotive says.

    By Michael Brady • Nov. 27, 2023
  • In this rear view, an unrecognizable woman stands with a shopping cart in front of a shelf full of food in the bread aisle of a grocery store.
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    SDI Productions via Getty Images
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    The more customers trust a brand, the more it’s worth

    As trust becomes the linchpin of positive customer experience, it's crucial brands prioritize it and work to close the gap between what the brand promises and what it delivers.

    By Rosalyn Page • Nov. 27, 2023
  • Zoom founder Eric Yuan speaking on a podium
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    Kena Betancur via Getty Images
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    Zoom pushes contact center solutions as next growth vector

    Products to empower live agents and offer self-service customer assistance are Zoom’s focus as it pursues fresh avenues for growth.

    By Nov. 22, 2023
  • Southwest Airlines employee Agnes Chu of Oakland, California assists passenger Lois Ryals of Philadelphia, Pennsylvania at Philadelphia International Airport May 10, 2004 in Philadelphia, Pennsylvania
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    William Thomas Cain via Getty Images
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    5 experts on how airlines can maintain good CX during the Thanksgiving rush

    Carriers that failed to get a handle on predictable disruptions last year don’t have the luxury of failing customers again this year.

    By Updated Nov. 27, 2023
  • A building with a pitched roof and "Athleta" in big block letters is seen at a slant from below.
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    Daphne Howland/CX Dive
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    Gap revamps brand experiences as sales decline

    Gap is improving the omnichannel shopper experience for Athleta and Banana Republic with nods to their activewear and luxury heritages.

    By Nov. 21, 2023
  • Hyundai's new Sante Fe SUV is reveled during a presentation at the Los Angeles Auto Show.
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    Courtesy of Hyundai Motor Group
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    Hyundai says Amazon partnership will improve car-buying process

    The online sales partnership comes as car buyers become more frustrated with the traditional vehicle purchase process.

    By Eric Walz • Nov. 20, 2023
  • Walmart storefront.
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    Kaarin Vembar/CX Dive
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    Customer flexibility is paramount to Walmart’s investment strategy

    Investments in store remodels, new fulfillment centers and generative AI will give customers more control over when and how they receive orders.

    By Nov. 20, 2023
  • A photo of a grabango checkout kiosk being used by a shopper.
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    Permission granted by Grabango
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    How leaders see the future of the c-store experience

    Standing out from the crowd is top of mind, according to a survey by Incisiv — though executives listed multiple ways that could be accomplished.

    By Jessica Loder • Nov. 20, 2023
  • New York CXO Tonya Webster poses for a headshot.
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    Nick F. Nelson

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    What’s top of mind for NY’s first CXO

    Tonya Webster spoke with CX Dive about her priorities as NY’s first CXO, detailing how she plans to navigate government intricacies to improve New Yorkers' experience.

    By Nov. 20, 2023
  • A Target cashier checks out a customer
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    Scott Olson/Staff via Getty Images
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    Target combines atmosphere, associates and value to drive holiday CX

    The retailer is leaning into seasonal experiences to build loyalty with customers and offset weak sales.

    By Nov. 17, 2023
  • Header image for "How CFOs Should Gauge the Value of Attending In-Person Events"
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    Caiaimage/Martin Barraud
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    The top customer experience conferences to attend in 2024

    Some of these events cover the whole of the CX industry, others look at its intersection with digital transformation and employee experience. All have something to offer a CX leader.

    By , Nov. 17, 2023
  • Shoppers wait in line at a major retailer
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    Jessica McGowan / Stringer via Getty Images
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    On Black Friday, experiential retail takes a backseat to efficiency

    Shoppers braving the crowds aren’t looking for a personal assistant — they know what they want, and they want it fast.

    By Nov. 16, 2023
  • Los Angeles Metro train in downtown LA.
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    Dan Zukowski/CX Dive
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    LA Metro tries to woo riders with CX improvements

    Mass transit ridership took a hit in the pandemic. Now, the agency is rolling out the red carpet to bring riders back.

    By Nov. 15, 2023
  • A person holds a smartphone with a product review icon on a website page.
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    ChadaYui via Getty Images
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    Coalition pushes to ‘stop fake reviews’ as they proliferate

    Amazon, Expedia, Glassdoor and others are cracking down on the widespread practice.

    By Nov. 15, 2023
  • Whole Foods
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    Courtesy of Whole Foods Market
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    Amazon is extending grocery delivery and pickup to non-Prime users nationwide

    The online services are now available to non-members throughout the U.S. through Amazon Fresh and will soon expand to markets where Whole Foods operates.

    By Jeff Wells • Nov. 15, 2023